Gilmours International Wine Competition 2021

Frequently Asked Questions

How much does it cost to enter?

The entry fee is NZ$25 + GST per wine. An invoice with payment instructions will be emailed.

What are the entry criteria for the wines?

Entry requirements for the Gilmours International Wine Competition are: 

  • The wine must wholesale under $30 a bottle excluding GST. If the wine’s normal wholesale price is under $30 then the wine is eligible for entry. If the wine isn’t stocked in Foodstuffs the normal wholesale price (NOT promotional price) must be under $30 excluding GST.
  • Wine from any country, EXCEPT New Zealand can be entered o Overseas wineries must have New Zealand representation and distribution
  • Wines must have the minimum volume requirement of 1,800 bottles (1,350 litres) in New Zealand at the time of judging (22nd March 2021)
  • See Class Schedule for varietals.
  • The wine must be made solely from grapes

How do you judge the wines?

The judging event will be held in Auckland with the judging panel of Emma Jenkins (MW), Sam Kim and Simon Nunns.

Entries will be judged using a double blind identification system and the Chief Steward, Jo Gear, will ensure rigorous judging protocols.

What happens if my wine is a winner?

The Chief Steward will email the suppliers of the top-scoring wines on Friday 26 March 2021 with the good news.

The winning wines will be rewarded with brand exposure showcased at launch tradeshows and in-store tasting events, along with promotion through our Gilmours Online site and in our Cash ‘n Carry stores. You will receive full marketing support through POS in-store, alongside listing exposure with our Sales teams promoting your wines to over 25,000 of our targeted trade type Foodservice members.

The tradeshow events are an opportunity for the wineries to get in front of and speak directly with targeted Foodservice Members to showcase your winning wines. These wines will also be included in a suite of collateral to support the tradeshows and promotional channels, that will help bring your wines to life in the on-premise channel.

When do I send samples and how many bottles do you need?

Entries will be confirmed by email on Monday 22 February. This communication will include instructions for sending sample bottles and labels to be printed to apply to sample bottles.

Sample bottles must be received by Friday 12 March. Late samples can be accepted until Monday 15 March by arrangement.

  • For wine packaged under screwcap two sample bottles are required
  • For wine packaged under cork three sample bottles are required

Who do I contact with any queries?

Chief Steward Jo Gear,